For Demand Gen

Write your next campaign in your customers' words

PainPointy finds the problems your buyers complain about on Reddit, with their exact words and a link to every source. Use them for ad angles, landing pages, and emails that don't sound like everyone else's AI copy.

Every AI-written ad sounds the same

Your competitors use the same AI tools and the same prompts, so their ads sound like yours. The copy that stands out uses phrases buyers actually say.

Ad angles also wear out. You need fresh ones every few weeks, and the usual sources are thin: brainstorms, sales call snippets from people who already talked to you, or research panels that cost thousands.

Buyer problems, in their own words

Add a few keywords or subreddits your buyers use. PainPointy reads the relevant threads and groups them into the problems people complain about, ranked by how often and how strongly they come up.

Every problem comes with exact quotes, checked word for word against the original post, plus how people deal with it today and a link to each source thread.

What you get

Angles ranked by intensity

See which problems come up most and hurt most, so you know which angle to lead with.

Exact quotes you can copy

Real phrases for headlines, hooks, and ad copy. Copy any quote with its source in one click.

What they use today

How buyers work around the problem right now, so you can show what your product replaces.

A source for every claim

Every quote links to the original thread, so your team can check where it came from.

Write your next ad in your buyers' words.

Your first report is free. No credit card needed.